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Weekly Strategy

The Power of Behavioral Sequencing

Feb 12, 2026

•

5 min read

The Power of Behavioral Sequencing

The second purchase is the one that counts.

Alexander Jost
Alexander Jost
Scaling Blind: The 12-Month LTV Reality Check

Feb 5, 2026

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4 min read

Scaling Blind: The 12-Month LTV Reality Check

Knowing ROAS is not the same as knowing if growth is working.

Alexander Jost
Alexander Jost
Revenue is an opinion. Contribution margin is fact.

Jan 26, 2026

•

7 min read

Revenue is an opinion. Contribution margin is fact.

You can grow top-line and still shrink the business if returns, discounts, shipping, and COGS eat the order.

Alexander Jost
Alexander Jost
Stop Renting Your Business From Meta & Ad Platforms

Jan 22, 2026

•

5 min read

Stop Renting Your Business From Meta & Ad Platforms

Did you escape dependency? Or did you just change landlords.

Alexander Jost
Alexander Jost
Introducing: The E-Commerce Growth OS

Jan 15, 2026

•

7 min read

Introducing: The E-Commerce Growth OS

RetentionX just shipped its biggest release ever.

Alexander Jost
Alexander Jost
If Marketing Is Winning, Why Doesn't Finance Feel It?

Jan 8, 2026

•

4 min read

If Marketing Is Winning, Why Doesn't Finance Feel It?

When your marketing team lives in ad managers and your finance team lives in the P&L, you don't have a performance problem. You have a reality problem.

Alexander Jost
Alexander Jost
TikTok Audience Insights: Maximizing DTC Growth Quality

Jan 1, 2026

•

4 min read

TikTok Audience Insights: Maximizing DTC Growth Quality

Uncover the true value of TikTok ad customers with RetentionX: Analyze campaign performance, customer LTV, and optimize your DTC growth strategy effectively.

Alexander Jost
Alexander Jost
Habit Products: The Silent Revenue Engines of E-commerce

Dec 25, 2025

•

4 min read

Habit Products: The Silent Revenue Engines of E-commerce

Unlock the secret to sustainable eCommerce growth by identifying 'habit products' that drive repeat purchases and long-term customer value, transforming your ad strategy.

Alexander Jost
Alexander Jost
Beyond Acquisition: The $50M Growth Playbook

Dec 18, 2025

•

5 min read

Beyond Acquisition: The $50M Growth Playbook

Discover how top DTC brands scale beyond $40M by prioritizing recurring revenue and strategic customer retention over relentless acquisition efforts.

Alexander Jost
Alexander Jost
Whale Hunting: The Power Law of E-commerce Revenue

Dec 11, 2025

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4 min read

Whale Hunting: The Power Law of E-commerce Revenue

Unlock the secret to profitable eCommerce growth: Learn how top brands strategically target high-value customers that drive 70% of revenue and transform acquisition strategies.

Alexander Jost
Alexander Jost
BFCM Customers: Beyond the Spike & Into Retention Gold

Dec 4, 2025

•

7 min read

BFCM Customers: Beyond the Spike & Into Retention Gold

Unlock the true potential of your Black Friday customers: Learn how to analyze cohort quality, boost retention, and turn a one-time spike into sustainable eCommerce growth for 2025.

Alexander Jost
Alexander Jost
Hero Products: The LTV Catalyst You Can't Ignore

Nov 27, 2025

•

2 min read

Hero Products: The LTV Catalyst You Can't Ignore

Discover how your hero product shapes customer quality and LTV: Learn why strategic product selection is key to attracting high-value, repeat buyers in E-Commerce.

Alexander Jost
Alexander Jost
Discount & Coupon Strategies for Your Shopify Store

Nov 20, 2025

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9 min read

Discount & Coupon Strategies for Your Shopify Store

Unlock strategic discount tactics for your Shopify store: Drive sales, boost customer loyalty, and maximize ROI during economic challenges with smart coupon strategies.

Alexander Jost
Alexander Jost
Increase Repeat Purchase Rate: Turning One-Time Buyers into Brand Loyalists

Nov 13, 2025

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7 min read

Increase Repeat Purchase Rate: Turning One-Time Buyers into Brand Loyalists

Unlock the secret to turning one-time buyers into loyal customers: boost repeat purchase rates and drive sustainable eCommerce growth with strategic retention tactics.

Alexander Jost
Alexander Jost
Early Access Campaigns: VIP Segmentation for Product Drops

Oct 30, 2025

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4 min read

Early Access Campaigns: VIP Segmentation for Product Drops

Unlock early access strategies for Shopify: Learn how top eCommerce brands reward loyal customers, boost retention, and drive growth through smart product segmentation.

Alexander Jost
Alexander Jost
How to Calculate Customer Lifetime Value (LTV) in Shopify

Oct 23, 2025

•

19 min read

How to Calculate Customer Lifetime Value (LTV) in Shopify

Unlock the power of customer lifetime value in Shopify: Learn how to calculate LTV, identify high-value customers, and drive strategic e-commerce growth.

Alexander Jost
Alexander Jost
Milestones: Defining and Tracking Goals in
E-Commerce

Oct 16, 2025

•

5 min read

Milestones: Defining and Tracking Goals in
E-Commerce

Set precise yearly goals and track progress strategically in DTC eCommerce with RetentionX, bridging Shopify's limitations and driving brand growth through data-driven insights.

Alexander Jost
Alexander Jost
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