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Retention

Strategies for improving LTV, churn reduction, and post-purchase engagement.

Acquisition

+2

#21 Welcome Discounts

Oct 6, 2025

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5 min read

#21 Welcome Discounts

A 10% welcome discount requires 40% more orders for the same profit

Alexander Jost
Alexander Jost

KPI’s

+2

#20 The LTV Playbook

Sep 29, 2025

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20 min read

#20 The LTV Playbook

Inside the top 1% of eCommerce: How leading CEOs use LTV to drive strategic growth

Alexander Jost
Alexander Jost

Retention

+2

#19 Product Affinity

Sep 22, 2025

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6 min read

#19 Product Affinity

Reveal how past shoppers behave—and how to encourage them to buy again.

Alexander Jost
Alexander Jost

Industry & Insights

+2

#17 Scaling to $100M+ on Shopify

Dec 5, 2024

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9 min read

#17 Scaling to $100M+ on Shopify

The recipe for scaling a brand to $100M+ on Shopify and the essential role of retaining customers.

Alexander Jost
Alexander Jost

KPI’s

+2

#11 Product Stickiness

Sep 19, 2024

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8 min read

#11 Product Stickiness

How effectively your products retain customers and encourage repeat purchases

Alexander Jost
Alexander Jost

KPI’s

+2

#8 Repeat Purchase Rate

Jul 11, 2024

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6 min read

#8 Repeat Purchase Rate

5 reasons why repeat orders lead to a combinatorial explosion of your profits

Alexander Jost
Alexander Jost

Acquisition

+2

#6 The Forgotten Longtail

Jun 27, 2024

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4 min read

#6 The Forgotten Longtail

The forgotten longtail and the interplay between acquisition and retention.

Alexander Jost
Alexander Jost

Retention

+2

#3 Reducing Returns

Jun 6, 2024

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6 min read

#3 Reducing Returns

High return rates are usually due to poor customer segmentation rather than sizing or product quality

Alexander Jost
Alexander Jost

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