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Industry & Insights

Cross-functional strategic observations, market trends, and thought leadership.

Industry & Insights

+2

#18 Customer Concentration

Dec 19, 2024

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6 min read

#18 Customer Concentration

A large share of the effects come from a small share of the causes

Alexander Jost
Alexander Jost

Industry & Insights

+2

#17 Scaling to $100M+ on Shopify

Dec 5, 2024

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9 min read

#17 Scaling to $100M+ on Shopify

The recipe for scaling a brand to $100M+ on Shopify and the essential role of retaining customers.

Alexander Jost
Alexander Jost

Industry & Insights

+2

#16 Buying Power Index

Nov 21, 2024

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6 min read

#16 Buying Power Index

Build a stronger, more loyal customer base and increase customer lifetime value by as much as 82%.

Alexander Jost
Alexander Jost

Industry & Insights

+2

#14 Free Shipping Threshold

Nov 8, 2024

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6 min read

#14 Free Shipping Threshold

How to find the sweet spot where customers are motivated to spend a bit more to qualify for free shipping without making it so high that they abandon the purchase completely.

Alexander Jost
Alexander Jost

Acquisition

+2

#12 Black Friday Preppers

Oct 4, 2024

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6 min read

#12 Black Friday Preppers

We are only 56 days away from the biggest sales event of the year.

Alexander Jost
Alexander Jost

Acquisition

+2

#9 The Pitfalls of Scaling

Jul 18, 2024

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5 min read

#9 The Pitfalls of Scaling

Crucial piece of advice for brands experiencing their first wave of growth

Alexander Jost
Alexander Jost

Industry & Insights

+1

#5 The Bestseller

Jun 20, 2024

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6 min read

#5 The Bestseller

Why it is so hard for your brand to find a new bestselling product

Alexander Jost
Alexander Jost

Industry & Insights

+1

#4 The Simpson Paradox

Jun 13, 2024

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4 min read

#4 The Simpson Paradox

Why you, as a brand founder, are constantly getting screwed with data

Alexander Jost
Alexander Jost

Acquisition

+2

#1: The Milk Problem

May 23, 2024

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4 min read

#1: The Milk Problem

Most DTC eCommerce brands are missing the "milk" and that is why they cannot scale!

Alexander Jost
Alexander Jost

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