Deep dives into behavioral analysis, segmentation, attribution, and measurement frameworks.
KPI’s
+2
Oct 27, 2025
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6 min read
When “Stealing Your Own Sales” Is Actually a Smart Move
Oct 20, 2025
5 min read
Why “Speed” is the Hidden Key to Growth
Oct 13, 2025
Truly understand when your customers run out of what they love, and step in at exactly the right time— dramatically boost loyalty and repeat purchases.
Sep 29, 2025
20 min read
Inside the top 1% of eCommerce: How leading CEOs use LTV to drive strategic growth
Retention
Sep 22, 2025
Reveal how past shoppers behave—and how to encourage them to buy again.
Industry & Insights
Dec 19, 2024
A large share of the effects come from a small share of the causes
Nov 21, 2024
Build a stronger, more loyal customer base and increase customer lifetime value by as much as 82%.
Acquisition
Nov 14, 2024
8 min read
5 customer segments for the holiday season to maximize sales and create targeted marketing campaigns.
Sep 19, 2024
How effectively your products retain customers and encourage repeat purchases
Jul 11, 2024
5 reasons why repeat orders lead to a combinatorial explosion of your profits
Jun 6, 2024
High return rates are usually due to poor customer segmentation rather than sizing or product quality